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HSBC Bank of Canada Donation to Clean Air Champions

Sarah Stover
Assistant Manager, Public Affairs | Corporate Affairs Department
HSBC Bank Canada

April 2009

Grade 8 students from Montgomery Elementary School in Saskatoon, Saskatchewan, have been biking, rollerblading and walking to school in their efforts to reduce greenhouse gas emissions as part of the HSBC Clean Air Achievers Program 

The class is one of more than 65 schools across Canada that participated in the HSBC Clean Air Achievers Program in 2008.

The program, operated by Clean Air Champions, sends world-class Canadian athletes into classrooms – Grades 7 to 9 – to educate students on how their transportation choices affect air pollution and climate change.

Students can measure the impacts of their trips through an online calculator known as the Trip Tracker. The top student achievers are given t-shirts and hats as prizes for their accomplishment. 

“The visiting athletes are exceptional at helping students get enthusiastic and motivated to learn more about the issue of climate change and how they can make a difference,” said Kent Grey, a teacher at Montgomery Elementary School. “A lot of my students make the decision to keep active in their transportation, even after the program finishes.”

One of the Clean Air Champions that has visited Montgomery Elementary School is Meaghan Buisson, a multiple national record and world record-setting inline speed skater, who has been working with the program since 2004.

“I get so much satisfaction in helpings kids understand the benefits of active transportation on both the environment and their health through the Clean Air Achievers Program,” said Meaghan. “Being a part of the Clean Air Champions organization is one of the best things that has come out of my athletic career as it allows me the opportunity to combine my two passions – sport and the environment.”

In 2008, HSBC Bank Canada continued its support of the Clean Air Champions with a donation of $150,000 over two years towards the HSBC Clean Air Achievers Program. Clean Air Champions is a national charity that works with respected athletes to educate and inspire Canadians to adopt practices and lifestyles that enhance personal and environmental health.

“The HSBC Clean Air Achievers Program has grown beyond our expectations,” said Deirdre Laframboise, Executive Director of Clean Air Champions. “Since we started in 2004, the program has expanded from more than 100 student participants to 4,000 student participants in 2008. Our goal is to reach 9,000 students by 2010.”

“We are also pleased to have introduced this year, public access to HSBC Clean Air Achievers Program,” said Deirdre. “Students’ friends and families can also track their greenhouse gas emissions by accessing the program website and creating their very own profile.”  

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